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Can financial professionals become go-to experts without resorting to hard-sell tactics? Tune in as we uncover the secrets behind Paul G. McManus’s short book formula, a strategy that has generated over $100 million in revenue. We'll discuss how keeping your book concise, writing in plain English, and targeting a specific niche can transform your financial services business.
Learn more at: https://www.theshortbookformula.com

Claim your free audiobook copy at: www.theshortbookformula.com

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Chapters

1. The Short Book Formula in Finance (00:00:00)

2. Leveraging Books for Financial Authority (00:12:27)

3. Embracing Authorship for Financial Success (00:16:59)

91 episodes