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Welcome back to The Interior Collective, where we dig into the business of beautiful spaces. I’m your host, Anastasia Casey, and today’s episode is one I’m especially excited to share. We’re pulling back the curtain on a beloved Canadian-based brand in the design community—Moe’s Home Collection—and exploring what it really takes to evolve a 25-year-old, family-run company into a rising force in the wholesale furniture space.

Joining me are Co-CEOs and siblings, Sara and Moe Jr. Samieian, who have not only scaled Moe’s in impressive ways, but done so with interior designers at the center of their strategy. From streamlining shipping and inventory to launching designer-led product collaborations and educational events, they’ve reimagined what a wholesale partner can look like in 2025.

In this conversation, we talk about what designers are asking for right now, how feedback directly influences Moe’s product collections, and why building an authentic community is just as important as beautiful furniture. Whether you’re a solo designer or a studio with a full team, this episode offers a refreshing, behind-the-scenes look at a company that’s putting our industry first.

Let’s dive in.