HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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This show is all about branding, and it's a subject that is near and dear to my heart because we're a branding and marketing company, podcast network, and public relations firm. Many people mistake a logo for a brand. They see the Apple logo or Nike logo, but that's not a brand. Your personal brand can sometimes transcend the company brand. To talk about that today is the great Robert Wall.
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