Why Trust Is Your Key To Success
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Join an inspiring conversation with David Horsager, a global trust expert, exploring how trust shapes success in life, business, and relationships. Visit www.thepodcastingchallenge.com for tools to start a lead-generating podcast!
Gain practical insights on building trust, overcoming challenges, and fostering unity in a divided world.
Understand why small, consistent actions matter most. Watch now for actionable strategies to strengthen trust and live with purpose.
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David Horsager, renowned as the global authority on trust, takes us on a profound journey from humble beginnings on a Minnesota bean farm to revolutionizing how organizations approach trust worldwide. With raw honesty, he shares the struggle of starting his mission with just $1.40 to his name, living in a basement with black mold, and the unwavering faith that carried him through years of uncertainty.
The conversation reveals a groundbreaking insight that transformed businesses across six continents: most organizational problems aren't actually leadership, communication, or sales issues—they're trust issues. This revelation has led companies to drop attrition by millions of dollars, gain significant market share, and even helped the Navy reduce suicide rates after training 15,000 personnel.
In our increasingly divided world, Horsager explains why institutional trust has plummeted from 80% to just 7% in America and how algorithmic media is deepening our divides. "Every algorithm is set for selfishness," he warns, highlighting how social platforms manipulate our attention without building genuine connection. Yet amid this crisis, he offers hope through his research-backed framework of eight trust pillars that provide practical tools for rebuilding relationships.
Perhaps most compelling is Horsager's emphasis on personal development as the foundation of trustworthiness. "Organizations don't change—individuals do," he explains, sharing how his 31-year accountability relationship has shaped his character. In a culture obsessed with immediacy and entertainment, he advocates for the transformative power of consistency in small actions, humility in leadership, and intentional relationship-building with people different from ourselves.
Whether you're struggling with team dynamics, family relationships, or societal divisions, this conversation offers more than inspiration—it provides actionable wisdom to transform how you build and maintain trust in every area of life. Discover why Forbes named "Trust Matters" the top business book of the year and how its principles can help you become not just more successful, but more trustworthy.
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Chapters
1. The Deception of Social Media Algorithms (00:00:00)
2. Dr. B's Transformative Trust Seminar Experience (00:05:42)
3. David Horsager's Journey to Trust Leadership (00:19:06)
4. Trust as the Foundation for Business Results (00:32:22)
5. Trust in Personal Relationships and Family (00:42:48)
6. Rebuilding Trust in a Divided Nation (00:49:47)
7. The Technology Impact on Trust and Relationships (00:58:48)
142 episodes