Join the expert in business innovation, Nir Bashan, as we unlock Business Creativity which isn’t a luxury – it’s a necessity. In Episode 104 of The King Dems Podcast, creativity expert Nir Bashan (author of The Creator Mindset) reveals how an innovation mindset can transform entrepreneurship, leadership, and the future of work.

Whether you're a Gen Z entrepreneur, creative thinker, or professional navigating today’s creator economy, this episode is packed with strategies for using soft skills, analytics, and originality to thrive. Nir shares real-world insights from Hollywood and corporate consulting to show how creativity leads to measurable success.

You’ll learn:

Why business creativity is essential in 2025

How creative problem-solving drives growth

Practical tips from The Creator Mindset and a preview of The Solution Mindset (Wiley)

How to develop a powerful innovation mindset

How Gen Alpha and Gen Z are shaping the future of leadership and entrepreneurship

Nir also discusses the importance of community and collaboration, highlighting platforms like LinkedIn and Reddit as modern creative ecosystems. If you're building a brand, business, or career, don’t miss this episode.

👉 Pre-Order The Solution Mindset – Nir Bashan’s upcoming book from Wiley (Dec 31, 2025): Learn how to turn everyday problems into opportunities for breakthrough success.

Chapters:

00:00 - Introduction

02:15 - Why creativity is essential in business

05:30 - Nir Bashan’s journey & creative career highlights

12:45 - Developing an innovation mindset (soft skills vs. analytics)

18:20 - Real-world creative problem-solving examples

25:50 - Gen Z, Gen Alpha and the new creator economy

32:10 - The Creator Mindset book insights

37:45 - Sneak peek: The Solution Mindset and its key lessons

42:00 - How professionals and entrepreneurs can thrive creatively

48:30 - Conclusion & final takeaways

🎧 Subscribe and join 13K+ listeners tuning in weekly for transformative ideas from global experts.

📢 Apply to be a guest or explore more: https://kingdemspodcast.com

💼 Hosted by Ademola I. Odewade, ACA, MBA

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