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TMDP 019: It’s About the Human, Not the Device with Tim Hayden

25:42
 
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Content provided by Temitayo A. Osinubi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Temitayo A. Osinubi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Tim Hayden boasts more than 20 years of marketing and business leadership experience. He's been a founder of new ventures (NION Interactive, GamePlan, 44Doors) and a catalyst for innovative change within some of the world's largest brands (Dell, Bacardi, AMD, ExxonMobil, Hilton Worldwide, Kraft Foods, Edelman, and others).

Part social anthropologist, part strategic marketing executive, Tim studies communications behavior and how new media and mobility are reshaping all of business. From operations to marketing and customer service, he assembles technology, adoption and communications initiatives that lead to efficiency and profitability.

Follow Tim on Twitter at @TheTimHayden. You can also follow his digital agency at @YouBrainTrust. He can also be found on LinkedIn, as well as Braintrust.partners.

You’ll Learn:

  • How Tim’s experience producing events led him to a career in mobile.
  • Don’t throw the baby out with the bath water; new tech doesn’t automatically kill off anything old.
  • It’s the human we’re trying to reach not the screen.
  • Why Tim believes Twitter is still the best place to connect.
  • If you only have 5 minutes in the say, go to Convince & Convert.

3 Key Points:

  1. Take more risks. You miss opportunity by being overly conservative.
  2. Digital marketing is not something that is strictly technologically driven.
  3. If Facebook is going to be a news source they are going to have to become responsible in a unbiased way with regard to the way people get their news.

Resources Mention:

Tim’s book: The Mobile Commerce Revolution

Tim’s agency: Brain Trust Partners

Convinceandconvert.com

Killer Resources:

  1. Ready to go pro but aren’t sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide.
  1. Like the podcast? Then you’ll love the book! Grab Beyond Buzzwords on Amazon.
  1. In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON’T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online.

Support this podcast:

Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted.

I’m a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You’re doing a good deed and will be rewarded handsomely for it! Thanks in advance.

Let’s Connect!

Follow me on Twitter

Connect on LinkedIn

Shoot me an email: Temi at ConsultTemi.com

(Sorry, had to break the email link to stymie the bots… damned bots.)

  continue reading

68 episodes

Artwork
iconShare
 

Fetch error

Hmmm there seems to be a problem fetching this series right now. Last successful fetch was on June 20, 2024 17:13 (11M ago)

What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.

Manage episode 309565492 series 3035710
Content provided by Temitayo A. Osinubi. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Temitayo A. Osinubi or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Tim Hayden boasts more than 20 years of marketing and business leadership experience. He's been a founder of new ventures (NION Interactive, GamePlan, 44Doors) and a catalyst for innovative change within some of the world's largest brands (Dell, Bacardi, AMD, ExxonMobil, Hilton Worldwide, Kraft Foods, Edelman, and others).

Part social anthropologist, part strategic marketing executive, Tim studies communications behavior and how new media and mobility are reshaping all of business. From operations to marketing and customer service, he assembles technology, adoption and communications initiatives that lead to efficiency and profitability.

Follow Tim on Twitter at @TheTimHayden. You can also follow his digital agency at @YouBrainTrust. He can also be found on LinkedIn, as well as Braintrust.partners.

You’ll Learn:

  • How Tim’s experience producing events led him to a career in mobile.
  • Don’t throw the baby out with the bath water; new tech doesn’t automatically kill off anything old.
  • It’s the human we’re trying to reach not the screen.
  • Why Tim believes Twitter is still the best place to connect.
  • If you only have 5 minutes in the say, go to Convince & Convert.

3 Key Points:

  1. Take more risks. You miss opportunity by being overly conservative.
  2. Digital marketing is not something that is strictly technologically driven.
  3. If Facebook is going to be a news source they are going to have to become responsible in a unbiased way with regard to the way people get their news.

Resources Mention:

Tim’s book: The Mobile Commerce Revolution

Tim’s agency: Brain Trust Partners

Convinceandconvert.com

Killer Resources:

  1. Ready to go pro but aren’t sure if College is the right choice for you? Get my Ultimate Digital Marketing College Guide.
  1. Like the podcast? Then you’ll love the book! Grab Beyond Buzzwords on Amazon.
  1. In the last three months of the 2016 Presidential election fake news outperformed real news on Facebook. DON’T be taken advantage of. Our Digital Discernment course teaches you how to call B.S. online.

Support this podcast:

Like what you hear? Consider becoming a patron at https://www.patreon.com/MarketingDisenchanted.

I’m a small, independent podcaster so your support goes a long way in making sure I have the funds to keep the podcast going. Go to Patreon.com and check out my awesome pledge levels. You’re doing a good deed and will be rewarded handsomely for it! Thanks in advance.

Let’s Connect!

Follow me on Twitter

Connect on LinkedIn

Shoot me an email: Temi at ConsultTemi.com

(Sorry, had to break the email link to stymie the bots… damned bots.)

  continue reading

68 episodes

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