Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Go-to-Market Plays #1: When To Do a Launch

13:53
 
Share
 

Manage episode 474750176 series 2803920
Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

A lot of marketers think launch starts on launch day…and they’re very wrong.

In this new miniseries called Go To Market Plays, Daniel and Tamara break down go to market strategies in ten minutes or less. Tamara insists the best launches start months in advance, not just when you hit publish.

Plus, Daniel and Tamara talk about launch seeding. People put too much pressure on launch day when it should really include moments before and after, so you’re not relying on just one day. Tamara gives an example from the Notion AI launch, too.

And, how does being an early adopter of a product lead to brand loyalty? It’s all about how your product makes people feel.

If you’re looking to launch something soon and need to clean up the strategy for it, this is the episode for YOU…and it’s short and sweet. ⌛

Follow Tamara:

LinkedIn: https://www.linkedin.com/in/tamaragrominsky/

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Sign up for The Marketing Millennials newsletter:

www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

  continue reading

534 episodes

Artwork
iconShare
 
Manage episode 474750176 series 2803920
Content provided by Daniel Murray. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Daniel Murray or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

A lot of marketers think launch starts on launch day…and they’re very wrong.

In this new miniseries called Go To Market Plays, Daniel and Tamara break down go to market strategies in ten minutes or less. Tamara insists the best launches start months in advance, not just when you hit publish.

Plus, Daniel and Tamara talk about launch seeding. People put too much pressure on launch day when it should really include moments before and after, so you’re not relying on just one day. Tamara gives an example from the Notion AI launch, too.

And, how does being an early adopter of a product lead to brand loyalty? It’s all about how your product makes people feel.

If you’re looking to launch something soon and need to clean up the strategy for it, this is the episode for YOU…and it’s short and sweet. ⌛

Follow Tamara:

LinkedIn: https://www.linkedin.com/in/tamaragrominsky/

Follow Daniel:

YouTube: https://www.youtube.com/@themarketingmillennials/featured

Twitter: https://www.twitter.com/Dmurr68

LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing

Sign up for The Marketing Millennials newsletter:

www.workweek.com/brand/the-marketing-millennials

Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

  continue reading

534 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Listen to this show while you explore
Play