Communities can be such a rich asset to companies and marketing teams. The challenge is how to build one that feels authentic and engaging to members while still being valuable to the community’s creators or sponsors. In this episode, we hear from Matt Heinz from Heinz Marketing about how he started and manages CMO Coffee Talk, a community for Chief Marketing Officers that began in 2020 and now has 2,400 members.

About Matt Heinz / Heinz Marketing:

- Website: https://www.heinzmarketing.com/

- LinkedIn Company Page: https://www.linkedin.com/company/heinz-marketing-inc/

- LinkedIn Profile: https://www.linkedin.com/in/mattheinz/

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