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Content provided by Alec Cheung & Barb VanSomeren, Alec Cheung, and Barb VanSomeren. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alec Cheung & Barb VanSomeren, Alec Cheung, and Barb VanSomeren or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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Understanding Generative AI for Marketers w/ Nicole Leffer

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Manage episode 467646075 series 3647806
Content provided by Alec Cheung & Barb VanSomeren, Alec Cheung, and Barb VanSomeren. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alec Cheung & Barb VanSomeren, Alec Cheung, and Barb VanSomeren or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Generative AI looks to be the latest technological advancement that could dramatically disrupt the way we live and work. Marketing leaders want to know how new tools like ChatGPT can and should be used, their impact on productivity and how best to guide their team members in developing their AI skill set. We talk with Nicole Leffer, a CMO with expertise in generative AI. Nicole answers questions like how generative AI is best utilized for marketing, its current limitations, and the importance of learning how to interact with the AI for best results.

Explore the video content of each podcast episode on YouTube
Want to be a guest on The Marketing Share Podcast? Send us an email with your bio and proposed interview topic to [email protected], and our podcast manager will get back to you soon.
Want to connect with Alec and Barb to talk all things marketing and how they can help you leverage the marketing wing of your organization?
Connect with Alec here
Connect with Barb here
Cheers.

  continue reading

39 episodes

Artwork
iconShare
 
Manage episode 467646075 series 3647806
Content provided by Alec Cheung & Barb VanSomeren, Alec Cheung, and Barb VanSomeren. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alec Cheung & Barb VanSomeren, Alec Cheung, and Barb VanSomeren or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Generative AI looks to be the latest technological advancement that could dramatically disrupt the way we live and work. Marketing leaders want to know how new tools like ChatGPT can and should be used, their impact on productivity and how best to guide their team members in developing their AI skill set. We talk with Nicole Leffer, a CMO with expertise in generative AI. Nicole answers questions like how generative AI is best utilized for marketing, its current limitations, and the importance of learning how to interact with the AI for best results.

Explore the video content of each podcast episode on YouTube
Want to be a guest on The Marketing Share Podcast? Send us an email with your bio and proposed interview topic to [email protected], and our podcast manager will get back to you soon.
Want to connect with Alec and Barb to talk all things marketing and how they can help you leverage the marketing wing of your organization?
Connect with Alec here
Connect with Barb here
Cheers.

  continue reading

39 episodes

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