Search a title or topic

Over 20 million podcasts, powered by 

Player FM logo
Artwork

Content provided by Deirdre Martin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deirdre Martin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Player FM - Podcast App
Go offline with the Player FM app!

125. The Simple Sales Strategy Coaches Need That No One’s Teaching

13:01
 
Share
 

Manage episode 483820848 series 3574386
Content provided by Deirdre Martin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deirdre Martin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Work with Deirdre to find, win and keep more of your ideal clients by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

In this episode of the Master Your Business Podcast, I share the simple but powerful sales strategy most coaches and service providers have never been taught—one that helps you create demand before you ever pitch.

I walk you through the journey of “Hazel”, a coach for senior leaders in tech-heavy industries. She’d been burned by big-name marketers, plateaued at multi-six figures, and knew she needed more than another cookie-cutter launch strategy.

We built her an invisible sales system that made her business scalable, sustainable, and simple.

If you’ve ever felt like your marketing is falling flat, or your sales calls feel like starting from zero, this episode will give you clarity, direction, and the roadmap you’ve been missing.

Here’s what you’ll learn:

  • (02:22) Why people buy when they feel understood—not when they understand you
  • (03:11) How to use emotional messaging to create deeper connection
  • (04:03) The 6 S Sales Solution to position your offer as the clear answer
  • (05:32) How storytelling drives conversion (even with logical clients)
  • (06:40) Why proof builds trust, and emotion drives action
  • (09:36) The reason another launch won’t fix your growth problems—and what will
  • (11:09) How Hazel’s husband was able to leave his job and join the business full-time

Whether you’re a coach, consultant, or service-based business owner looking to scale to 7 figures without burning out—this is the strategy shift you’ve been waiting for.

Mentioned in this episode:

🎧 Ep. 74: Why Story-Powered Marketing Will Help You Succeed in Your Service Business with Dr. JJ Peterson

🎧 Ep. 116: 5 Persuasion Secrets Top Brands Use That You Can Steal Today With Roger Dooley

Free Resource:

📥 Grab my FREE Detailed Messaging Workbook to start building your invisible sales system from the inside out: https://www.deirdremartin.ie/messagingworkbook

Follow The Master Your Business Podcast

Connect with Deirdre on LinkedIn

The Master Your Business Podcast Show Notes

Rate Review & Follow on Apple Podcasts

⭐⭐⭐⭐⭐

“Great insights on getting noticed in the market

Deirdre does a great job of helping understand best marketing and business strategies with a easy to understand and entertaining podcast.

Education in your ears.”

Also, if you haven’t done so already, follow the podcast. I’m adding a bundle of bonus episodes soon, and if you’re not following, you’ll very likely miss out. Follow now!

  continue reading

126 episodes

Artwork
iconShare
 
Manage episode 483820848 series 3574386
Content provided by Deirdre Martin. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Deirdre Martin or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Work with Deirdre to find, win and keep more of your ideal clients by creating your uniquely uncopyable brand strategy, story, offer, experience and more.

In this episode of the Master Your Business Podcast, I share the simple but powerful sales strategy most coaches and service providers have never been taught—one that helps you create demand before you ever pitch.

I walk you through the journey of “Hazel”, a coach for senior leaders in tech-heavy industries. She’d been burned by big-name marketers, plateaued at multi-six figures, and knew she needed more than another cookie-cutter launch strategy.

We built her an invisible sales system that made her business scalable, sustainable, and simple.

If you’ve ever felt like your marketing is falling flat, or your sales calls feel like starting from zero, this episode will give you clarity, direction, and the roadmap you’ve been missing.

Here’s what you’ll learn:

  • (02:22) Why people buy when they feel understood—not when they understand you
  • (03:11) How to use emotional messaging to create deeper connection
  • (04:03) The 6 S Sales Solution to position your offer as the clear answer
  • (05:32) How storytelling drives conversion (even with logical clients)
  • (06:40) Why proof builds trust, and emotion drives action
  • (09:36) The reason another launch won’t fix your growth problems—and what will
  • (11:09) How Hazel’s husband was able to leave his job and join the business full-time

Whether you’re a coach, consultant, or service-based business owner looking to scale to 7 figures without burning out—this is the strategy shift you’ve been waiting for.

Mentioned in this episode:

🎧 Ep. 74: Why Story-Powered Marketing Will Help You Succeed in Your Service Business with Dr. JJ Peterson

🎧 Ep. 116: 5 Persuasion Secrets Top Brands Use That You Can Steal Today With Roger Dooley

Free Resource:

📥 Grab my FREE Detailed Messaging Workbook to start building your invisible sales system from the inside out: https://www.deirdremartin.ie/messagingworkbook

Follow The Master Your Business Podcast

Connect with Deirdre on LinkedIn

The Master Your Business Podcast Show Notes

Rate Review & Follow on Apple Podcasts

⭐⭐⭐⭐⭐

“Great insights on getting noticed in the market

Deirdre does a great job of helping understand best marketing and business strategies with a easy to understand and entertaining podcast.

Education in your ears.”

Also, if you haven’t done so already, follow the podcast. I’m adding a bundle of bonus episodes soon, and if you’re not following, you’ll very likely miss out. Follow now!

  continue reading

126 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Listen to this show while you explore
Play