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Ann Carden shares her remarkable journey from childhood entrepreneur to successful business coach, revealing how she built and sold five businesses across multiple industries. Her story demonstrates the power of premium offers and strategic delegation for business growth and financial success.
• Started entrepreneurial journey at age seven running craft classes in her basement
• Grew up watching her father's success as a real estate entrepreneur
• Built a global handmade doll business that went international before the internet
• Created a manufacturing system with other moms to scale production
• Pivoted to fitness after selling her craft business, eventually building multiple health clubs
• Developed "Body Blast" as a premium offering that became a million-dollar revenue generator
• Sold her fitness businesses to focus on coaching other entrepreneurs
• Currently runs two businesses: high-end business coaching and a media/marketing agency
• Advocates for premium pricing strategy rather than traditional funnel approach
• Recommends letting go of tasks that don't require your expertise to scale effectively
• Believes in creating abundance while making a positive impact on others' lives
http://www.expertinyoumagazine.com/
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Chapters

1. Introducing Business Expert Anne Cardin (00:00:00)

2. First Entrepreneurial Venture: Craft Business (00:01:25)

3. Building and Scaling: Manufacturing Strategy (00:09:40)

4. Transitioning to Fitness Business (00:15:28)

5. Premium Offer Strategy (00:23:34)

6. Growing Through High-End Services (00:34:33)

7. Business Mindset for Growth (00:39:17)

8. Legacy and Final Thoughts (00:46:48)

247 episodes