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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode:
Discover how one simple form change helped our B2B client generate 30-50% more leads without spending an extra dollar on marketing. We reveal the common form mistake most B2B companies make and how to fix it for immediate lead generation gains.
KEY TAKEAWAYS:
• 3-4 form fields = 20-25% conversion rate
• 7+ form fields = only 10-15% conversion rate
• Progressive profiling lets you gather data gradually
• Focus on collecting only essential information at each buyer journey stage
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