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Episode 48: The Roots of Music - An Interview with Youth Music CEO Matt Griffiths
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When we cut the roots, the trees don't grow. This stark reality lies at the heart of the UK's current music crisis, where funding cuts to youth music programs threaten to silence the next generation of creative voices.
Matt Griffiths, CEO of Youth Music, joins us for a profound conversation about the organization's 26-year mission to equalize young people's access to music-making opportunities. What emerges is a troubling picture: Youth Music currently turns away 83% of applicants due to limited resources, while 41% of their funded partners face closure. Yet music remains young people's absolute favorite activity, according to their comprehensive 2024 survey of over 2,500 young people.
The consequences stretch far beyond statistics. Mercury Prize and BRIT Award winners Ezra Collective, alongside stars like Little Simz, Laura Mvula, and Celeste, all developed their talents through Youth Music funded projects. These community spaces provide what traditional education often cannot – environments where young people feel welcomed, inspired, and free to express themselves creatively without judgment.
"The problem is not the young people," one young participant notes in Youth Music's powerful "Rescue the Roots" documentary, "the problem is in people not believing in the young people." This sentiment resonates throughout our conversation as Matt shares stories of talented young musicians finding their voice through community programs after being discouraged in traditional settings.
Looking toward 2050, Matt envisions a future where pathways into music careers are clear and respected, where the music curriculum is reimagined through collaboration between educators and industry professionals, and where music is recognized not as a luxury but as essential to the UK's cultural and economic wellbeing.
Ready to support the next generation of musical talent? Check out the Rescue the Roots campaign here:
https://www.youthmusic.org.uk/rescue-the-roots
Websites
www.jonnyamos.com
https://themusicbusinessbuddy.buzzsprout.com
Instagram
https://www.instagram.com/themusicbusinessbuddypodcast/
https://www.instagram.com/jonny_amos/
Email
[email protected]
Chapters
1. Introduction to Music Business Buddy (00:00:00)
2. Youth Music's Mission & Impact (00:08:42)
3. Matt Griffiths on Access & Economic Challenges (00:14:57)
4. Social Impact & Music Education Crisis (00:21:09)
5. Building Creative Pathways for Young People (00:29:09)
6. Visions for Future Music Education (00:37:29)
49 episodes
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