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NAMM 2025 Snapdragon Booth (with PJ Jacobowitz)
Manage episode 464121150 series 3556820
One of the pleasant surprises of NAMM Show 2025 was bumping into Qualcomm. We don’t see too many chip companies making a presence, but given that the AI PC is here as is Snapdragon X Series of mobile processors, it makes sense for Qualcomm to show up to make its presence known to creators and the music industry at large.
We had a chance to chat with PJ Jacobowitz of Qualcomm who was the mastermind of this Snapdragon’s introduction to NAMM Show. We talk about some of the collaborations that the company is doing to make the NPU matter in a substantial way that has eluded the AI PC since its inception.
Check out neXt Curve research and our takes from NAMM Show 2025. There is a lot that we picked up on in our short time at the conference. We’ve been coming here since the 80s and neXt Curve has covered it as an important part of our research since neXt Curve's beginning.
Make sure to follow Leonard on LinkedIn and hit that 🔔 at the top of his profile for a constant diet of the tech and industry insights that matter.
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