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Healthcare Marketers, It's OK—Brand Isn't Dead

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Manage episode 488126011 series 3265785
Content provided by BPD. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BPD or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Author and podcast host Scott Galloway says brand is dead—and a lot of marketers are in a frenzy because of it. In this episode of The No Normal Show, Stephanie, Chris, and Desirée dig into the viral debate and unpack what “brand” really means in today’s world—especially in healthcare. Spoiler alert: it’s not all about logos and ad spend, and no, it’s definitely not dead. The team breaks down Oura Ring’s bold “Give Us the Finger” campaign and how it flips conventional narratives about aging, health, and wearable tech. Tune in as we separate hype from reality, marketing myths from strategy, and help you rethink how brand still drives value in 2025 and beyond.

Subscribe to The No Normal Rewind, our newsletter featuring a mashup of the boldest ideas, sharpest takes, and most rewind-worthy moments from our podcast — right here.

  continue reading

256 episodes

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Manage episode 488126011 series 3265785
Content provided by BPD. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BPD or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Author and podcast host Scott Galloway says brand is dead—and a lot of marketers are in a frenzy because of it. In this episode of The No Normal Show, Stephanie, Chris, and Desirée dig into the viral debate and unpack what “brand” really means in today’s world—especially in healthcare. Spoiler alert: it’s not all about logos and ad spend, and no, it’s definitely not dead. The team breaks down Oura Ring’s bold “Give Us the Finger” campaign and how it flips conventional narratives about aging, health, and wearable tech. Tune in as we separate hype from reality, marketing myths from strategy, and help you rethink how brand still drives value in 2025 and beyond.

Subscribe to The No Normal Rewind, our newsletter featuring a mashup of the boldest ideas, sharpest takes, and most rewind-worthy moments from our podcast — right here.

  continue reading

256 episodes

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