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UTA Presents The Findings Report -- DoGooders
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Manage episode 217439092 series 1462405
Content provided by UTA Brand Studio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by UTA Brand Studio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Many brands are tying themselves to charitable causes in order to win consumer affection, but is it a good business strategy? Author Anne Bahr Thompson and USC marketing professor Adlai Wertman provide insights and answers.
16 episodes
MP3•Episode home
Manage episode 217439092 series 1462405
Content provided by UTA Brand Studio. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by UTA Brand Studio or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
Many brands are tying themselves to charitable causes in order to win consumer affection, but is it a good business strategy? Author Anne Bahr Thompson and USC marketing professor Adlai Wertman provide insights and answers.
16 episodes
All episodes
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