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Episode 17: How to Market to a Specific Tribe Like a Pro

In this episode, Ponchitta Sashawoo describes the steps that entrepreneurs should take to market to loyal fans and communities like the Beyhive. She uses Beyonce's Cowboy Carter tour as an example of great marketing and ideas that entrepreneurs can use as opportunities to reach these markets.

PONCH Cosmetics is the Sponsor for this episode!

PONCH Cosmetics Lip Collection Promo

PONCH Cosmetics is a proud supporter!
PONCH Cosmetics is a plant-based beauty and skincare brand that provides plant-based solutions.

PONCH Cosmetics is a proud supporter!
PONCH Cosmetics is a plant-based beauty and skincare brand that provides plant-based solutions.
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22 episodes