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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Marketing ROI: Stop Chasing Likes & Start Generating Revenue!
The Power of the Podcast: Unlock Your Brand's Marketing Potential
Manage episode 451855715 series 3583303
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In this episode, Jay Kozar from Frontburner Marketing shares his no-nonsense approach to marketing. He reveals why focusing solely on vanity metrics like likes and followers is a recipe for disaster and how to tie your efforts directly to revenue generation.
Discover how to:
- Create scroll-stopping content that grabs attention and drives results.
- Develop a clear call to action and guide your audience towards your desired outcome.
- Understand the importance of measuring your marketing ROI and making data-driven decisions.
- Leverage short-form video and mobile-first strategies for maximum impact.
- Utilize AI tools to streamline your workflow and boost creativity.
Stop wasting time and resources on ineffective tactics—start generating real revenue today!
If you're looking to talk podcasting and get more information on how to make your podcast shine, our 30-minute "no pitch" podcast consultation is right for you! Click the link to sign up for a time.
https://pedalstomperproductions.as.me/no-pitch
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Chapters
1. Key Elements of Scroll-Stopping Content (00:00:00)
2. The Importance of a Clear Call to Action (00:01:40)
3. The Power of Video Marketing (00:02:30)
4. Justifying Marketing ROI (00:04:32)
5. Measuring Marketing Success (00:05:04)
6. The Role of AI in Marketing (00:06:00)
7. The Importance of a Clear Call to Action (00:07:25)
8. The Importance of Bringing Value (00:10:14)
9. Defining a Clear Call to Action (00:11:09)
10. The Importance of Measuring ROI (00:12:16)
50 episodes
