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Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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An excellent interview with business owner Belinda Grace Fischer ,who explains how best to use LinkedIn to attract new translation and interpreting clients. She shares insights into her journey - how she got started and then progressed to where she is today, including how she has managed to focus on her preferred specialization of marketing. We talk about LinkedIn profiles, how to post the right content, how to stay active on the platform, vanity metrics and engagement. She also shares a rule for making sure your posts are balanced between topics. A fantastic episode for anyone looking to use LinkedIn as a tool for getting more clients for their translation or interpreting business.
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