Artwork
iconShare
 
Manage episode 491675002 series 3241047
Content provided by ThePublicRelationsPodcast. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by ThePublicRelationsPodcast or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, I unpack a real conversation with a PR freelancer trying to pivot into a new sector — and getting knocked back with that brutal line:

“You don’t seem like you’ve done this before.”

But here’s the twist: in her original industry, she was deeply embedded — known, trusted, and networked. She just couldn’t see the value in what she’d already built.

We talk about:

  • Why moving sideways in PR isn’t as easy as it sounds

  • The growing importance of specialism in an AI-driven world

  • How to tell if your reputation is worth more than your ambition

  • And why sometimes the smartest move isn’t reinvention — it’s doubling down on what you already know

This is for anyone who's ever wondered if they’re starting over… when they’re actually standing on gold.

  continue reading

170 episodes