HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Writers often picture a crowd when they sit down to create. We imagine readers, audiences, or algorithms waiting to judge our work. But some of the most resonant writing begins with a quieter idea: writing for one person. Not for the masses, not for metrics, just for a single human being who might truly understand what you mean.
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