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Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
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Stop settling for industry average cold email metrics (15% open rate, 2% reply rate).
At Salesman.com, we achieve 43% open rates and 9% replies by focusing on one goal: booking meetings.
This video reveals how to stand out in prospects' inboxes by avoiding generic templates that every sales blog pushes.
I explain why understanding your ideal customer profile deeply is crucial – their desires, problems, and responsibilities – and why focusing on their burning problems creates urgency that breaks through status quo.
Discover why successful emails evolve through continuous improvement rather than chasing perfection from day one.
300 episodes
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