Big tech is transforming every aspect of our world. But how, and at what cost? This season of Land of the Giants – The Disney Dilemma – focuses on Disney’s ability to weather the ups and downs of the business cycle and changing tastes and explores what has kept it successful for over 100 years. The entertainment giant has leveraged nostalgia and its intellectual property to build a beloved brand, but after an acquisition spree that included Marvel, Lucasfilm, and 20th Century Fox, can it sus ...
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Content provided by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
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[137] How to Market a Podcast: 7 Ways to Get More Listeners
MP3•Episode home
Manage episode 310274694 series 3051302
Content provided by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
If you’re struggling to build the audience you want, it may be time to shift some of the time you’re investing into your podcast’s content over to the marketing — because no matter how great your content is, you’ll never build an audience if the right people aren’t being exposed to your show.
In this episode, we provide you with seven proven tactics (plus three bonuses!) that will help you get more listeners.
Among the topics we discuss:
• The reality that most podcasters aren’t investing enough time in marketing their shows.
• Why you should never make value judgments about the quality of your content based on download numbers.
• The first place you should always start when it comes to finding new listeners: target people who already listen to podcasts!
• A few set-it-and-forget-it strategies that will pay off in the long run.
• Plus a few other strategies that will require a significant time investment, and that don’t scale, but that can deliver huge benefits over time.
Check out our sponsor Hover for your domain hosting needs.
Go to Hover.com/Showrunner and get started today with 10% off your first purchase.
…
continue reading
In this episode, we provide you with seven proven tactics (plus three bonuses!) that will help you get more listeners.
Among the topics we discuss:
• The reality that most podcasters aren’t investing enough time in marketing their shows.
• Why you should never make value judgments about the quality of your content based on download numbers.
• The first place you should always start when it comes to finding new listeners: target people who already listen to podcasts!
• A few set-it-and-forget-it strategies that will pay off in the long run.
• Plus a few other strategies that will require a significant time investment, and that don’t scale, but that can deliver huge benefits over time.
Check out our sponsor Hover for your domain hosting needs.
Go to Hover.com/Showrunner and get started today with 10% off your first purchase.
151 episodes
MP3•Episode home
Manage episode 310274694 series 3051302
Content provided by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Jerod Morris and Jonny Nastor, Jerod Morris, and Jon Nastor or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
If you’re struggling to build the audience you want, it may be time to shift some of the time you’re investing into your podcast’s content over to the marketing — because no matter how great your content is, you’ll never build an audience if the right people aren’t being exposed to your show.
In this episode, we provide you with seven proven tactics (plus three bonuses!) that will help you get more listeners.
Among the topics we discuss:
• The reality that most podcasters aren’t investing enough time in marketing their shows.
• Why you should never make value judgments about the quality of your content based on download numbers.
• The first place you should always start when it comes to finding new listeners: target people who already listen to podcasts!
• A few set-it-and-forget-it strategies that will pay off in the long run.
• Plus a few other strategies that will require a significant time investment, and that don’t scale, but that can deliver huge benefits over time.
Check out our sponsor Hover for your domain hosting needs.
Go to Hover.com/Showrunner and get started today with 10% off your first purchase.
…
continue reading
In this episode, we provide you with seven proven tactics (plus three bonuses!) that will help you get more listeners.
Among the topics we discuss:
• The reality that most podcasters aren’t investing enough time in marketing their shows.
• Why you should never make value judgments about the quality of your content based on download numbers.
• The first place you should always start when it comes to finding new listeners: target people who already listen to podcasts!
• A few set-it-and-forget-it strategies that will pay off in the long run.
• Plus a few other strategies that will require a significant time investment, and that don’t scale, but that can deliver huge benefits over time.
Check out our sponsor Hover for your domain hosting needs.
Go to Hover.com/Showrunner and get started today with 10% off your first purchase.
151 episodes
All episodes
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