Trevor Cherewka ran into Jay Baer at Mesh Marketing (http://mesh13.meshconference.com) in Toronto. They chatted about Social Media and all the myths that are out there. They laughed, they cried and in the end Jay shared 3 Social Media Myths that need to be busted ASAP. Social Media Ubiquity - Do you really need to be everywhere? Social ROI - Who says it can't be measured? To Ignore or not to Ignore the Haters - That is the question. "It was a pleasure to finally meet Jay Baer in person. He totally rocked the stage sharing great insight why Smart Marketing is about Help not Hype." ~ Trevor Cherewka Go to http://www.convinceandconvert.com/ and be inspired by Jay's blog.