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In this episode, Adrian sits down with Cheryl Conquers, a remarkable digital and travel content creator and social media manager from the UK. Cheryl shares her inspiring journey of overcoming a speech impediment and how she transitioned from a corporate media career to a full-time travel content creator. She discusses the importance of finding your "why," selecting the right niche, and diversifying income streams in the content creation industry. Cheryl also highlights her passion for travel, wellness, and philanthropy, particularly her involvement in supporting an orphanage in Kenya.

Get this episode's show notes: https://thesoundofaccra.com/cheryl

Enjoy the episode 🙂

📱 OUR SOCIALS AND WEBSITE

Website: https://thesoundofaccra.com

Instagram: https://www.instagram.com/thesoundofaccra/

TikTok: https://www.tiktok.com/@thesoundofaccra

Twitter: https://twitter.com/thesoundofaccra

Facebook: https://web.facebook.com/thesoundofaccra

Linkedin: https://gh.linkedin.com/company/the-sound-of-accra

📧 CONTACT US

Email: info[at]thesoundofaccra.com

🔗 CONNECT WITH ADRIAN

👥 Linkedin

✉️ Email: adrian[at]thesoundofaccra.com

🔗 CONNECT with CHERYL

📸 Instagram

🖥️ Website

✉️ Email: info[at]cherylconquers.com

🕙 TIMESTAMPS

00:00 Intro

05:58 Inside Corporate Travel

08:37 Crossover of Media and Advertising

12:19 The Blogging Venture

14:12 Pinterest: A Hidden Gem

18:36 Prioritising Health and Lifestyle Freedom

22:49 Your Why

26:05 Motivation for Content Creation

28:25 Content Creation Revenue Streams

30:42 Burnout and Finding Balance

36:40 Tourism Board: Essential Trip Gatekeepers

37:22 Benefits of Partnering with Tourism Boards

40:58 Importance of Unique Branding

45:51 Planning Content Trip to Ghana

49:00 Expanding Our Education Initiative

50:32 Engagement Matters More Than Following

53:25 Outro

🎙 ABOUT THE PODCAST

The Sound of Accra Podcast was established five years ago by Adrian Daniels in January 2020, on the back of running networking events in Accra and launching a failed online platform for Ghanaian tourists, visitors and business people. The show spotlights Ghanaian Entrepreneurs, Founders and Creatives worldwide with the aim of leaving listeners with meaningful takeaways to apply to life, business and career. The mission is to showcase Global Ghanaian Excellence.

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