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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Grab the free Teacher Biz Starter Guide at teacherbiz.com/start
If your business has felt a little wobbly lately (slower sales, quieter customers, strategies that used to work suddenly falling flat) this episode is the pep talk you need. Heather talks about the “trust recession,” how AI has changed buyer behavior, and why so many entrepreneurs are experiencing a slump. She opens up about her own recent setbacks and shares the honest behind-the-scenes of navigating frustration while still showing up for her people. But this isn’t doom and gloom! Heather walks through the mindset and simple next steps that actually move you forward: trying new ideas, trusting your best guesses, asking your audience what they want, and most importantly, not quitting before the breakthrough. Hit play for some reassurance, and the reminder that business is a rollercoaster and you will rise again!
Key Takeaways:
- (02:20) The “trust recession” and how AI is changing online business
- (04:00) Picking yourself up after a slump and putting your offer out there
- (08:30) Testing new ideas and sales strategies
- (15:10) The #1 strategy that matters more than ever
View Heather’s Black Friday Sales Page → teacherbiz.com/krc
Episodes Mentioned:
#119: Behind the Scenes of a Successful Funnel with Laura Kebart (Part 1)
#124: Testing New Facebook Ads to Find What Really Converts
Connect With Heather:
131 episodes
