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You’ve searched for trending outfits for the season and Googled “what to wear as a speaker.” You’ve scoped out how others in your industry are styling themselves before an event. You’ve even thought about downloading and trying out style templates and checklists you’ve come across.

These all seem like smart choices, but it’s really generic style content that doesn’t work and actually sabotages your personal brand. It’ll just fall flat for you if you try any of it on. So what’s an emerging thought leader like you to do instead?

In this episode of The Visibility Shift, you’ll discover the reasons why generic style advice tempts you and why you want to avoid following it, especially if you’re the face of your business. You’ll be reminded why personal alignment surpasses pre-selected solutions every time and shown what to do to show up fully as the magnetic, unique presence you are.

5:11 – Four common reasons why you lean into style templates and checklists

12:48 – How generic style dilutes your personal brand

16:32 – The consequences of wearing misaligned outfits

18:42 – How generic style content costs you time and money

20:52 – Powerful parallel between following the style crowd and generic health advice

23:22 – How using generic style content keeps you small

26:32 – The antidote to succumbing to templated styles and checklists

Mentioned In Why Playing It Safe With Style Keeps You Invisible as a Personal Brand

How Natala Shimerdla Broke Free From the Style Rules

The Compliment Trap and How to Reclaim Your Personal Style

Standout Style Kick-Starter

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Chapters

1. Why Playing It Safe With Style Keeps You Invisible as a Personal Brand (00:00:00)

2. Four common reasons why you lean into style templates and checklists (00:05:11)

3. How generic style dilutes your personal brand (00:12:48)

4. The consequences of wearing misaligned outfits (00:16:32)

5. How generic style content costs you time and money (00:18:42)

6. Powerful parallel between following the style crowd and generic health advice (00:20:52)

7. How using generic style content keeps you small (00:23:22)

8. The antidote to succumbing to templated styles and checklists (00:26:32)

15 episodes