Artwork
iconShare
 
Manage episode 518772047 series 2644842
Content provided by CBRE. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by CBRE or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

Coca-Cola’s Michael Moore shares how the iconic brand activates its workplace in 82 countries. The company seizes on flexibility, local culture and innovative design to drive effectiveness, space utilization, brand impact and global growth.

· relationships and talent pools in 82 countries.

· Coca-Cola balances global brand consistency with local cultural expression, using design to reflect community identity within the framework of corporate standards.

· A flexible real estate strategy, favoring leased over owned space and shared offices in emerging markets, enables Coca-Cola to scale quickly while managing risk.

· The company’s “Main Street” workplace model is intentionally designed to foster collaboration and efficiency by integrating amenities and flexible, open space.

· Success is measured by how well the workplace supports productivity, employee sentiment and business outcomes.

  continue reading

285 episodes