Welcome to the Water Quality Association Podcast. https://wqa.org. In this episode of the WQA Podcast, we’ll hear from WQA and WQRF CEO Pauli Undesser as she describes her experience as a TEDx Folsom speaker. We'll dive into her topic of “smart water” vs. “dumb water,” and why she believes collaboration across the entire water industry is more important than ever. We also talk about what’s next for WQA following the WQA Mid-Year Leadership Conference. If you’ve ever wondered what it takes to get the world thinking differently about the water we drink, this episode is for you. Pauli's full TedX Folsom presentation can be seen here: https://www.youtube.com/watch?v=rNNgP8pET0Q Learn more about joining WQA at https://wqa.org/membership.