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#1880 The Psychology of Buying & Selling - Bobby Cappuccio

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Manage episode 481899994 series 2079406
Content provided by Craig Harper. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Craig Harper or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Bobby and I talk about how, why and when people buy stuff (especially stuff they don't necessarily need), the psychology, perception and story of value, selling in a way that doesn't look or feel like selling, understanding what we're really selling (beyond the obvious product or service), establishing our own commercial worth in a market place of people doing what we do (or similar), how to impress without looking like you're.. trying to impress, a fascinating experiment involving a fake expensive shoe store (with a fake fancy Italian name) selling cheap shoes and manipulating people into paying a fortune for them. All that! Enjoy.

See omnystudio.com/listener for privacy information.

  continue reading

1898 episodes

Artwork
iconShare
 
Manage episode 481899994 series 2079406
Content provided by Craig Harper. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Craig Harper or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

In this episode, Bobby and I talk about how, why and when people buy stuff (especially stuff they don't necessarily need), the psychology, perception and story of value, selling in a way that doesn't look or feel like selling, understanding what we're really selling (beyond the obvious product or service), establishing our own commercial worth in a market place of people doing what we do (or similar), how to impress without looking like you're.. trying to impress, a fascinating experiment involving a fake expensive shoe store (with a fake fancy Italian name) selling cheap shoes and manipulating people into paying a fortune for them. All that! Enjoy.

See omnystudio.com/listener for privacy information.

  continue reading

1898 episodes

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