Touch Grass — Memorial Day 2025 (Thinks Out Loud 462) Thinks Out Loud: E-commerce And Digital Strategy podcast

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Touch Grass — Memorial Day 2025 (Thinks Out Loud 462)

2d ago 6:11

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Photo of restful beach landscape to symbolize our gratitude for all the good in our lives.

It’s Memorial Day weekend here in the US. And Tim’s got some quick thoughts for you to enjoy before you take off for the weekend. Be sure to give a listen and let us know what you think.

Want to learn more? Here are the show notes for you.

Touch Grass — Memorial Day 2025 (Thinks Out Loud 462) — Headlines and Show Notes

Show Notes and Links

Buy the Book — Digital Reset: Driving Marketing and Customer Acquisition Beyond Big Tech

Tim Peter has written a new book called Digital Reset: Driving Marketing Beyond Big Tech. You can learn more about it here on the site. Or buy your copy on Amazon.com today.

Past Appearances

You might also enjoy this webinar I recently participated in with Miles Partnership that looked at "The Power of Generative AI and ChatGPT: What It Means for Tourism & Hospitality" here:

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We have some free downloads for you to help you navigate the current situation, which you can find right here:

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Digital & E-commerce Maturity Matrix. As a bonus, here’s a PDF that can help you assess your company’s digital maturity. You can use this to better understand where your company excels and where its opportunities lie. And, of course, we’re here to help if you need it. The Digital & E-commerce Maturity Matrix rates your company’s effectiveness — Ad Hoc, Aware, Striving, Driving — in 6 key areas in digital today, including:
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Recorded using a Shure SM7B Vocal Dynamic Microphone and a Focusrite Scarlett 4i4 (3rd Gen) USB Audio Interface into Logic Pro X for the Mac.

Running time: 6m 11s

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Transcript: Touch Grass — Memorial Day 2025

Welcome to Thinks Out Loud. I’m Tim Peter. I’ve got a super short episode for you today. We’re about to head into the Memorial Day weekend here in the United States. And as you undoubtedly know, Memorial Day is the unofficial start of the summer. know, many of my clients in hospitality, for instance, have been working like crazy the last few weeks to be ready for this weekend, and for everything that follows. This is when business happens for them.

For almost everyone else who listens to the show, you’ve got a three day weekend to chill and relax and kind of take time to reassess where you are. And if I’m being honest, that’s a big part of my plan for the weekend too. It’s going to be a little bit more chill than normal.

I mean, I’m going to do a little bit of work because of course I’m going to do a little bit of work. But I plan to do a bunch of relaxing and spend most of my time offline. Most of my time not looking at this thing.

You know, the other day someone on Bluesky, who I would credit if I could find who said it, said that touch grass has simultaneously become an insult that people throw around, and also incredibly useful life advice, right? There’s a lot going on at the moment for all of us. And maybe touching grass is an okay thing to do.

But if we think about it, you know, we’re about to enter summer. Obviously for some businesses that’s a very busy time. The economy is getting a little weird and we’re not 100% sure how things are going to shake out. I’m very sure that you’re working on a ton of projects. I know that I’ve been focused on unbelievable amounts of client work. We’ve been super busy and having a great year so far, alongside the launch of my new book, Digital Reset, Driving Marketing and Customer Acquisition Beyond Big Tech.

And it is okay to take a break every now and again. Seriously. It is okay. You know the saying, you’ve heard the saying a million times, that “life is a marathon, not a sprint.” Yes, success in marketing and customer acquisition and business more generally takes work. But if you go all out all the time, you’re simply going to end up burnt out and less effective overall. There is a limit to what we can do and it’s okay to accept those limits from time to time and take a little rest, take a little break.

So I plan to touch grass this weekend. And I’d recommend the same for anyone who’s listening to this. You know, touch grass, touch sand, touch water, touch hands with the people who matter to you. Talk to someone about something other than your work. Read a book. Maybe even mine. Play a game. Sing a song. Tell a joke. Most importantly, embrace joy.

Your work will be waiting for you again in a couple of days. It’s okay to take a moment to rest and relax and make sure you’re in a position to do your best work when you come back.

We’ll be back too. We’ll have a whole new show for you next week where we dig into meatier topics. But in the meantime, I hope you do something fun this weekend. I hope you get out of your head for a bit. I hope you get an opportunity to spend time with people who you love, people who you care about, and people who make your world a better place. Because if you can do that, you’ll be in a much better place to be successful all the days that follow. We’ll talk to you soon, okay?

Show Wrap-Up and Credits

I want to remind you that you can find the show notes for this episode, which is going to have a handful of links, but it’s not going to be as heavy as they normally are. But this episode, episode 462, by going to timpeter.com/podcast. Again, that’s timpeter.com/podcast.

Of course, I’m going to ask you to like and subscribe wherever you get your favorite podcasts. That goes without saying.

And if you are looking for something to read this weekend, I’d love to suggest the number one new e-commerce book on Amazon.com called Digital Reset, Driving Marketing and Customer Acquisition Beyond Big Tech and written by me. Pick up a copy and let me know what you think. I’d love to hear about it. I genuinely appreciate that.

Thank you so much for listening to the show today. This show simply wouldn’t happen without you. I’ll be back with a new episode next week and until then, please be well, be safe, and more than ever, be excellent to each other. We’ll see you soon.

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