Welcome to the first edition of "Reverse Consulting", a two-part special of the Thought Leadership Podcast, where our host, Alejandro Sanoja, gives and receives a consulting session to and from some of the best minds of different businesses and industries. Candyce Edelen returns to our podcast in the second part of this new dynamic, to give a social selling consulting session to Alejandro. A meeting that covers topics such as: Do you want to know all about it? Here are some of the topics we went through:

Previously on Reverse Consulting... (00:00)

Why Do People Book Social Selling Consulting? (00:41)

What Is Creator Mode on LinkedIn? Understanding the LinkedIn Algorithm (15:39)

Is Having Creator Mode on LinkedIn Affecting Your Brand? (19:20)

Some Tips to Improve Your LinkedIn Game (25:48)

How to Connect with People You Don't Know on LinkedIn (30:35)

And more!

About Candyce Edelen:
She is the founder and CEO of PropelGrowth. This company specializes in helping small and medium-sized B2B businesses build pipeline, working directly with heads of sales, marketing, and CEOs to develop customer-centric strategies that drive revenue.

With over twenty years of experience in managing tech companies, she earned a reputation as someone who focuses on the solutions to many of the sales and marketing problems of the modern world. In the last decade, she has concentrated in the capital market industry, co-founding two fintech companies. She now dedicates her efforts to helping financial technology vendors improve their marketing strategy, publish compelling content, and drive revenue through marketing and sales enablement.

To visit her company’s website, click here: https://www.learning.propelgrowth.com/
Candyce’s LinkedIn: https://www.linkedin.com/in/candyceedelen/