Share
))
HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
…
continue reading
Manage episode 493655801 series 3602312
Content provided by Marketing SG and Ishaan Shakunt (Founder @ Spear Growth). All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Marketing SG and Ishaan Shakunt (Founder @ Spear Growth) or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
2x engagement. 7x meetup turnout.
All from simply asking people to pay!
Most people worry that monetizing a community will kill engagement.
Harsh proved the opposite.
He added a small membership fee, and in just 2 weeks:
Engagement doubled
Webinar attendance spiked
IRL meetups jumped from 20 people to 150+
All because people actually had skin in the game
This did not involve any massive research project.
He just surveyed 20 members, asked why they would or wouldn’t pay, and used that to shape the offer.
“Once people started paying, they started showing up, because now it felt premium. Simple as that.”
If you’re running a community and afraid to charge for it, this episode will change your mind.
Hosted by Ausha. See ausha.co/privacy-policy for more information.
Chapters
1. TLDR (00:00:00)
2. Intro (00:01:10)
3. Deep Dive (00:01:42)
4. Outro (00:45:19)
43 episodes
