HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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$65,000 in pipeline. 0 spend.
You: “It must have taken a lot of work.”
Riley: I hardly spent a day doing this.
You: “I’m sure it burned a hole in your pocket!”
Riley: Lol, not even a penny.
You: “You must be joking”
Riley: Did I stutter?
His ICP.. sells to his ICP.
He added a button in the tool.
The tool? Cacheflow’s quote-to-cash platform
This button was visible to the customers of their customers.
Took him less than a couple of hours of work.
Simple changes.
Low-cost tactic.
Riley(Head of Marketing) shares:
1. Exactly how he implemented it
2. What he would do differently
3. Who else can do this
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Chapters
1. TLDR (00:00:00)
2. Intro (00:00:58)
3. Deep Dive (00:01:33)
4. Outro (00:17:01)
43 episodes