HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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Things got weird today...
I ended up being the guest on my own podcast 😅
And for good reason.
See, we hit a number that sounds made up:
70% close rate. Industry-standard? 15%.
(Yes, it got so high, that we will now lower it 👀)
The truth? We didn't just perfect the sales process...
We built a positioning so strong, customers want to buy before we sell.
But here's what no one tells you:
Getting to this point?
Not cheap. Not quick. Not easy.
Want to know:
Why we are trying to LOWER our close rate
The expensive truth behind our "simple" process
Why this works best with bold CXOs
Listen to this episode!
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Chapters
1. TLDR (00:00:00)
2. Intro (00:01:44)
3. Deep Dive (00:02:20)
4. Outro (00:43:50)
43 episodes