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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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In this episode, hosts Chris Boyer and Reed Smith explore how health systems can make smarter decisions about Human In The Loop and Human Out Of The Loop models, and why these choices will define trust, safety, and experience in the coming years.
What HITL and HOOTL actually mean
How healthcare is applying these frameworks
Why governance is the missing layer
Where humans must remain as the final authority
Chris then sits down with Carrie Liken, CEO and founder of Sotto Strategies and a leading voice in healthcare search and AI driven consumer behavior. She offers a grounded perspective on how agentic AI, new browsing models, and health system data strategy are reshaping digital engagement.
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