In this episode of the Travel Buddy Podcast, hosts Rachel Satow and Ian Andersen have an in-depth discussion on the power of gamification in the travel industry. The conversation explores the evolution of gamification, from its surprising historical roots to its modern applications across loyalty programs and on-the-ground travel experiences. With engaging real-world examples and practical advice, this episode reveals how tapping into human motivation through creative gamification can enhance traveler engagement and drive real business results. Tune in to discover how blending digital and physical touchpoints can transform both customer and employee journeys.

Chapters
(00:01) Origins and Evolution of Gamification
(02:28) Motivators Behind Gamification in Travel
(05:31) Real-World Examples and Digital Blending
(10:26) Stimulus-Reward and Business Applications
(15:30) Classic Campaigns and Revenue Impact
(20:17) Creating Seamless, Human-Centered Journeys
(22:26) Practical Implementation and Strategic Takeaways

Continue your journey
The History of Gamification
Gamification in Travel
Engaging and Retaining Customers in the Travel Industry with Gamification

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