Meme marketing isn’t just fun—it’s a multi-million rupee business! In this episode, Aryan Bhasin—co-founder of Socio hub, (India’s fastest-growing digital marketing agencies, transforming brands and the entertainment industry like never before), and the mind behind some of India’s most popular meme pages like Comedy Culture, Indians, Glam Sham, and more—breaks down how memes, authenticity, and smart creator strategies are reshaping the digital economy in 2025. What You’ll Learn: • How memes evolved into serious branding tools for top companies• Real influencer income numbers & brand deal secrets • Why authenticity always beats chasing every trend • Aryan’s jugaad hacks for new creators trying to break through Whether you’re a digital marketer, meme creator, or just curious about the future of social media, this episode is packed with insights you can start using right now. Timestamps: 0:00 – Aryan’s intro & meme marketing journey 6:01 – Creator struggles & early wins 12:01 – Building a personal brand with memes 18:01 – Influencer income & brand deals explained 24:01 – Authenticity vs. trends 30:01 – Scaling content & jugad strategies 36:01 – Aryan’s advice for new creators 41:01 – Future of content & closing thoughts Learn more about your ad choices. Visit megaphone.fm/adchoices