“Everybody has bad days. Everybody has rocky roads. But it doesn't last forever. It's temporary... You just got to be yourself at the end of the day. Your weird self.”

Meet the Birch Sisters

Victoria and Alexandria, the dynamic duo behind the Birch Family, share their journey as sisters, creators, and advocates for Williams Syndrome awareness. With honesty and humor, they reflect on Alexandra’s early diagnosis and how their close-knit family navigated the unknown with love and determination.

Creating Joy and Purpose

What began as a simple awareness video blossomed into a vibrant social media presence. The sisters talk about staying authentic, the pressures of online life, and how losing their platform helped them refocus on joy—doing what truly makes them happy, like shopping, traveling, and connecting with their community.

Embracing the Weird and Wonderful

Throughout their journey, the Birch Sisters champion the message that "different is beautiful." With empathy, laughter, and purpose, they invite others to celebrate what makes them unique and to always “stay weird”—a motto that has guided them through both challenges and triumphs.

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