🎙In this episode of 'Under the Microscope with Jenny,' for our Cannabis Operator Series, host Jenny Germano welcomes Brendan McKee, Co-Founder of Silver Therapeutics, to discuss his journey and insights into running a cannabis business. Brendan shares his extensive background, starting from working in their family business, professional football in Europe to entrepreneurship and launching cannabis operations across multiple states with family. Jenny and Brendan talk about the operational and regulatory challenges, the importance of community engagement, business strategies and the critical aspects of selecting the right business partners and managing finances. The conversation highlights the need for resilience, strategic partnerships, and continuously adapting to market demands, offering up valuable tips for new and existing cannabis entrepreneurs.

🌿 Our Host: Jenny Germano
🌎 https://www.icsconsultingservice.com

🌿 Our Guest: Brendan McKee, Co-Founder of Silver Therapeutics
🌎 Silver Therapeutics: https://silver-therapeutics.com

⏰ Timecodes ⏰

01:04 Brendan's Journey into Cannabis
03:06 Challenges and Growth in the Cannabis Industry
04:10 Regulatory Hurdles and Market Expansion
09:41 Navigating Market Differences
11:38 Operational Challenges and Achievements
23:07 Entering New Markets and Future Plans
26:43 Funding the Expansion
29:24 Choosing the Right Partners
30:45 Family Business Dynamics
32:11 Customer and Employee Care
34:34 Design and Buildout Strategies
38:29 Community and Local Relationships
41:21 Supply Chain Management
45:11 Industry Realities and Challenges
49:09 Final Thoughts and Wrap Up

Legal Disclaimer: The content shared on this channel - including all videos, podcasts, interviews, and discussions is provided for educational and informational purposes only. It is not intended as legal, compliance, or business consulting advice, and should not be relied upon as such. Laws and regulations surrounding cannabis and related industries vary by jurisdiction and are subject to change. Always consult with a qualified attorney or licensed professional before making decisions that could have legal or regulatory consequences for your business. Listening to or viewing this content does not create a client relationship between you and ICS Consulting, Under the Microscope with Jenny, Jenny Germano, or any of the podcast’s guests. Any opinions expressed are those of the individual speakers and do not necessarily reflect the views of ICS Consulting or its affiliates.