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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this episode, We lay out a practical playbook for repositioning your brand from the ground up. We cover portfolio pruning, niche positioning, website and bio upgrades, pricing signals, and a repeatable content plan that attracts higher-value briefs. If you’re stuck between generalist gigs and the work you actually want to be known for, this is your roadmap to stand out, raise rates, and build a brand that compounds. Perfect for directors, DPs, and small studios ready to relaunch with intent in 2025.
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