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Content provided by Peter Liston, Co-Founder - Trust The Process, Peter Liston, and Co-Founder - VBC. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Peter Liston, Co-Founder - Trust The Process, Peter Liston, and Co-Founder - VBC or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.

🎙️ S02E15 | CRM: Why Every Business Must Have One

🎧 Episode Summary:
In this episode of Military Mindset for Business, Pete Liston sits down with long-time business partner and fellow co-founder of the Veteran Business Community (VBC), Matt Moseley. From day one, Matt and Pete have built businesses side by side, navigating the highs and lows of entrepreneurship with military precision.

Together, they unpack one of the most overlooked yet mission-critical tools in any business arsenal: the Customer Relationship Management (CRM) system. Whether you're just starting out or scaling fast, this conversation will show you exactly why a CRM isn’t optional—it’s essential.

If you’ve ever thought “I’ll just keep track of clients in a spreadsheet,” this episode is your wake-up call.

🎙️ Guest:
Matt Moseley
Co-founder, Veteran Business Community
Serial entrepreneur & systems strategist

🔗 Connect with Matt:
LinkedIn

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60 episodes