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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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In this grounded and forward-facing episode, I welcome AI pioneer and marketing strategist Jonathan Mast for a conversation that redefines our relationship with artificial intelligence, not as a threat, but as a catalyst for soulful leadership.
Jonathan offers a calm dismantling of common fears around AI, showing how this powerful technology when integrated with integrity, can elevate human potential. From his roots in traditional marketing to becoming a strategic voice in the AI revolution, Jonathan exemplifies how innovation can coexist with wisdom.
We explore:
- How tools like ChatGPT are transforming efficiency and expression for heart-led businesses
- Why soulful leaders must adopt an AI-first mindset to stay relevant and responsible
- The role of AI in creating equity for neurodivergent individuals and underserved communities
- The deeper opportunity: using AI not to replace but to reimagine the way we work, teach, heal, and lead
This episode is a call to visionary founders, educators, and change agents: Let AI be your partner, not your replacement.
Timestamps:
- 00:00 — Grounding into the Visionary New Earth space
- 01:12 — Meet Jonathan Mast: Innovator with Heart
- 01:50 — Journey from Marketing to Meaningful AI
- 02:46 — Rewriting the Marketing Playbook with AI
- 06:07 — AI as a Personalisation Power Tool
- 08:33 — Ethical, Efficient Content Creation
- 11:23 — AI's Expansive Impact on Education & Empowerment
- 23:15 — Debunking the Job Loss Myth: AI & the Future of Work
- 25:16 — Bridging Gaps for Neurodivergent and Global Leaders
- 31:48 — Anchoring in Possibility: Final Reflections
Quote to Remember:
“AI doesn’t remove the soul of leadership — it reveals it.” — Jonathan Mast
Connect with Jonathan Mast:
Personal Website: https://jonathanmast.com
White Beard Strategies: https://whitebeardstrategies.com
AI Prompting Mastery: https://www.facebook.com/groups/aipromptsforentrepreneurs/
Facebook: https://www.facebook.com/jonathanjmast
LinkedIn: https://www.linkedin.com/in/jonathanjmast
YouTube: https://www.youtube.com/@jonathanmast_withai
Twitter: https://twitter.com/jonathanmast
Instagram: https://www.instagram.com/jonathanmast/
55 episodes
