Unlock the secrets of effective change management and sales strategies in our latest episode with visionary Patrick Seaton. What if understanding the human brain could be the key to closing your next deal? Patrick, with his groundbreaking work combining neuroscience with sales, answers this question and more, sharing insights from his acclaimed book, "A Crocodile Brain Can Make or Break Your Sale." His innovative approach has inspired tools like "Ask Alex," a unique AI-driven platform that transforms how sellers navigate the buyer's journey, ensuring effective and empathetic communication.

Patrick also challenges traditional change management methods, offering a fresh perspective from his second book, "The Change OS." Dive into the structured approach he champions for facilitating change, emphasizing the crucial role of preparation and workforce engagement. Hear firsthand accounts from users like Earl and Donna, who have revolutionized their communication strategies using Ask Alex. This tool stands out by not just mirroring back user input but actively engaging with the receiver's perspective, providing constructive feedback that enhances the effectiveness of messages across various contexts.

Explore the practicalities and innovations of Ask Alex, an AI agent platform now integrated with Claude and soon with GPT. Whether you're an insurance agent perfecting your pitch or an entrepreneur refining your communication skills, discover how a 10-day free trial can open new pathways to success. Moreover, we highlight the dynamic partnership between Patrick and Alex in AI development, showcasing how their collaboration has not only sparked technological advancements but has also aligned with their shared vision of teaching and problem-solving. Join us as we acknowledge the power of innovation and the impact of thoughtful collaboration on business and personal growth.