Summary
What happens when a dev agency founder becomes a Web3 believer, builds tools for Fortune 500s, and ends up creating one of the most exciting products in Farcaster land? Find out in this candid and idea-packed episode with Chinmay, founder of Percs and Basket.Farm.
We go deep on:
- Chinmay’s journey from agency life to building in crypto
- Lessons from building with Budweiser, Playboy, Coinbase & more
- The rise of token baskets and what they unlock for creators
- Behind-the-scenes look at Basket.Farm’s product strategy
- Why Farcaster Frames might be the future of onchain UX
- His controversial take on whether Basket even needs a token!
Chinmay shares rare insights from years of shipping in crypto, experimenting during bear markets, and building through conviction, not hype. Whether you're a Web3 founder, creator, or just crypto-curious, this one’s full of gold.
Stick around to hear how Zora, Base, and meme coins might collide in a new type of curated art portfolio — and why the best thing Basket could do is not launch a token… yet. (at least I hope!)
Chapters
00:00 Introduction to Cinmai and Farcaster
01:31 Cinmai's Journey into Web3 and Blockchain
03:45 Transitioning from Agency Work to Product Development
09:56 The Birth of Perks and Product Development
16:04 Building the First Product: Token Gated Shopify
23:00 The Evolution of Ideas and the Concept of Baskets
29:15 Demonstrating the Basket Creation Process
32:40 Understanding Token Limitations
34:49 Exploring Zora Coins and Art Portfolios
38:57 Optimizing the Basket Creation Process
45:12 Business Model and Market Strategy for Baskets
53:10 Debating the Need for a Token
MY GUEST LINKS:
Chinmay on X (Twitter): https://x.com/chinmaydoteth
Chinmay on Farcaster: https://warpcast.com/chinmay.eth
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