What happens when a skilled contractor does incredible work but remains completely invisible online? In this episode, we unpack a fascinating real-world case study from Austin, Texas, where a full-service roofing contractor is losing countless customers due to critical website structure issues.

In This Episode, You'll Discover:

The Mystery Unfolds: How a contractor offering roofing, gutters, and painting services has become digitally invisible despite their expertise, and why their 53-page website is actually working against them.

The Detective Work: We break down the exact problems plaguing their digital presence, from missing service pages to broken site architecture that confuses both customers and search engines.

The Smoking Gun: Why their homepage optimization is sending all the wrong signals and how simple title changes can dramatically impact local search visibility.

The Missing Departments: How entire service categories (gutters and painting) have virtually no digital footprint, creating massive missed opportunities for customer acquisition.

The Solution Blueprint: A step-by-step renovation plan that transforms their website from a confusing maze into a customer-attracting machine, including specific timelines and actionable strategies.

Key Takeaways:

• Why having a website isn't enough - it needs proper SEO site structure • The critical importance of internal linking for local service businesses • How to identify if your own website suffers from similar issues • The difference between digital presence and digital effectiveness

Perfect for: Contractors, home service business owners, marketing professionals, and anyone struggling to understand why their website isn't generating leads.

This isn't just another SEO theory session - it's a real-world investigation with practical solutions you can implement immediately.

Ready to boost your local search performance? Click the button to get started with your free GBP Performance Boost Audit today! 💪
https://ww1.webido.info/local-seo-audit