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HBO and The Ringer's Bill Simmons hosts the most downloaded sports podcast of all time, with a rotating crew of celebrities, athletes, and media staples, as well as mainstays like Cousin Sal, Joe House, and a slew of other friends and family members who always happen to be suspiciously available.
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- Even the best speakers lose people after 90 seconds.
- To keep attention high, use attention spikes—moments that re-engage your audience.
- Think of attention like a power line: if you go too long between interesting moments, it sags.
- Add “power poles” every 6–10 minutes to lift energy and reset focus.
- Five ways to create attention spikes:
- Tell a Story – Short, 30–90 seconds, to reinforce a key point.
- Ask a Question – Get people thinking or responding.
- Play a Short Video – A quick clip can reset energy and add humor.
- Create a Mystery – Reveal part of a chart or image to spark curiosity.
- Run a Quick Poll – Invite participation and self-reflection.
- Plan your spikes before you speak. One every 10 minutes keeps your audience engaged.
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Winning Edge gives you the tools you need to lead and influence in the political and policy arenas. Every other week, Winning Edge releases short (approximately 5-minute) spots—or “snacks”—focused on one of four areas: fundraising, media, policy, or persuasion.
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