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Price and Quality are Not Enough: Foot Locker's Ken Hicks

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Manage episode 457356137 series 2994523
Content provided by Luminary and Guy Raz | Luminary. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Luminary and Guy Raz | Luminary or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
When Ken Hicks took the helm as CEO of Foot Locker in 2009, the company was on the brink: the economy was in shambles, sales had cratered by nearly a billion dollars, and the decline of indoor malls spelled further doom. But within three years, Hicks led Foot Locker to a stunning $2 billion rebound. His strategy? A renewed focus on storytelling—connecting the brand to customers in a way that transcended price tags and products. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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168 episodes

Artwork
iconShare
 
Manage episode 457356137 series 2994523
Content provided by Luminary and Guy Raz | Luminary. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Luminary and Guy Raz | Luminary or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://staging.podcastplayer.com/legal.
When Ken Hicks took the helm as CEO of Foot Locker in 2009, the company was on the brink: the economy was in shambles, sales had cratered by nearly a billion dollars, and the decline of indoor malls spelled further doom. But within three years, Hicks led Foot Locker to a stunning $2 billion rebound. His strategy? A renewed focus on storytelling—connecting the brand to customers in a way that transcended price tags and products. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
  continue reading

168 episodes

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