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What if the smartest move in your forties is starting over as an intern?
In this episode, we sit down with Adi Aloni, Customer Success Leader, to unpack a rare kind of career resilience: going from an established career, to taking a leap into an MBA, to a humble reentry through a marketing internship, and then a decisive pivot into customer success leadership. It’s a story about trading ego for opportunity and discovering how a nonlinear path can be a competitive edge.
For the first time ever, Adi shares her career journey and walks us through the phases of building customer success from the ground up: early days with a handful of customers, finding product‑market fit, scaling teams and specialisation, and finally shifting to sustainable growth with sharper retention and efficiency.
We discuss:
- Why active listening outperforms any script
- How to price time and expertise so “free” help doesn’t become invisible
- What it takes to maintain momentum when you choose to stay at one company for a decade
- AI’s emerging role in customer success
She also shares why she believes that the grass isn’t greener; it’s better watered—especially when you have the right people, a product you believe in, and permission to shape your own role.
This conversation will leave you inspired so tune in and enjoy.
💚 This episode is brought to you by Deployflow: https://deployflow.co/
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👉 Follow Adi: https://www.linkedin.com/in/adialoni/
👉 Learn more about Deployflow & P-Suite by Deployflow and get a quick squad estimate at: https://deployflow.co/p-suite/
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About Women in Customer Success Podcast:
Women in Customer Success Podcast is the first women-only podcast for Customer Success professionals, where remarkable ladies of Customer Success connect, inspire and champion each other.
Follow:
Women in Customer Success
- Website - https://www.womenincs.co/podcast
- LinkedIn - linkedin.com/company/womenincs
- Instagram: https://www.instagram.com/womenincs.co/
Host Marija Skobe-Pilley
- LinkedIn - https://www.linkedin.com/in/mspilley/
Check out our Courses:
- The Revenue CSM - https://womenincs.co/the-revenue-csm
Chapters
1. A Nonlinear Career Begins (00:00:00)
2. Host Intro And Guest Setup (00:01:03)
3. Moving To The US And Restarting (00:02:09)
4. MBA And Reentry Challenges (00:05:46)
5. Landing A Marketing Internship (00:07:07)
6. From Intern To Marketing Manager (00:09:00)
7. Intentional Career Choices After 40 (00:10:35)
8. Pivot To Customer Success (00:11:44)
9. Building CS From Early Stage (00:13:35)
10. Scaling And Sustainable Growth (00:16:36)
11. Sponsor Message (00:17:56)
12. Staying Ten Years At One Company (00:18:37)
13. Trade‑Offs And Learning Outside (00:20:30)
14. Frameworks, Practices, And Listening (00:22:10)
15. AI’s Role And Human Connection (00:24:20)
16. What’s Next And Guiding Principles (00:26:11)
17. Lessons: Excel And Quantifying Value (00:27:20)
18. Boundaries, Pricing, And Respect (00:30:08)
19. Permission To Choose Your Path (00:31:40)
20. Closing And Listener CTA (00:33:00)
152 episodes
