In this episode, I get into the importance of efficiency in entrepreneurship, which is critical for me as a business owner managing multiple ventures while raising five children. With only 20 hours a week dedicated to my four businesses, I have developed practical strategies to enhance productivity without compromising family time and personal fulfillment.

I challenge common misconceptions about efficiency and emphasize focusing on impactful output over mere busywork. Listen to learn the power of batching related tasks to maximize time, using my effective video production strategy as a guide.

I also share my "building block method" for content planning, offering a streamlined approach that allows entrepreneurs to outline their entire year's content in just 15-25 minutes.

Additionally, I discuss the value of flexibility in content strategies, encouraging adaptability while maintaining a cohesive brand narrative.

I also highlight the role of AI tools like ChatGPT in enhancing creativity and organization within content generation and share my insights on converting visibility from successful content marketing into tangible leads, a key aspect for business growth.

This episode is a must-listen if you are an entrepreneur who is eager to optimize your business practices, innovate your content creation, and cultivate a more rewarding lifestyle.

Tune in to gain valuable insights on boosting efficiency and transforming visibility into sales success!

Chapters:
0:20: Introduction to Efficient Entrepreneurship
2:18: Planning Content for the Year
3:21: Choosing Your Main Platform
5:43: Identifying Content Formats
7:45: Defining Content Topics
9:31: The Power of YouTube
11:20: Generating Specific Content Ideas
13:49: Scheduling Content on the Calendar
16:49: Creating a Repurposing Strategy
19:13: Recap of Content Planning Steps
20:34: Turning Visibility into Sales
22:33: The $100K Method

Want to use YouTube as your main platform? It's a great option! Learn my strategy here: https://creatorfasttrack.com/workshop-registration

FREE Resources to Grow Your Online Business:

• The $100K Method Podcast Series: https://www.gillianperkins.com/the-100k-method
• Grab our free course, Small Business 101: https://www.gillianperkins.com/small-business-101-free-opt-in
• Write a Profit Plan for Your Business : http://gillianperkins.com/free-profit-plan

Want to quit your job in the next 6-18 months with passive income from selling digital products online? Check out Startup Society.

Have you already started your business, but it isn’t generating consistent income? Schedule a free, 30-minute strategy session with our team to get unstuck!

Work with Gillian Perkins:

• Apply for $100K Mastermind: https://gillianperkins.com/100k-mastermind
• Get your online biz started with Startup Society: https://startupsociety.com
• Learn more about Gillian: https://gillianperkins.com
• Instagram: @GillianZPerkins